Corporate Responsibility

Casall’s core values are the very foundations of our brand; innovative solutions, honesty and high ethical standards in every step. Our goal is to always deliver high quality. IT MATTERS. We carefully select suppliers who all share our values and are dedicated to producing high quality products with respect for humanity and the environment.



At Casall we constantly work to ensure we comply with all applicable environmental regulations and requirements. Our products contain no hazardous chemical substances and are not dangerous for the environment or humans.

Laws and regulations

European REACH regulation

The European REACH regulation was adopted to improve the protection of human health and the environment from the risks that can be posed by chemicals. REACH applies mainly to chemical products and chemicals, but in principle it applies to all chemical substances; not only those used in industrial processes but also in our day-to-day lives, as articles such as e.g. clothes, furniture and electrical appliances also consist of chemical substances. REACH is based on the principle that companies (e.g manufacturers or importers) are responsible for the substances, that they manufacture, place on the market or use, and ensuring that they do not cause harmful effects on human health or the environment.


The Directive on the Restriction of the use of certain Hazardous Substances in electrical and electronic equipment restricts (with exceptions) the use of six hazardous substances in the manufacture of various types of electronic and electrical equipment.


The POPs Regulation bans or restricts the use of persistent organic pollutants in both chemical products and articles. The POPs substances have particularly serious health and environmental properties, being persistent and non-biodegradable.

Biocidal product regulation

The Biocidal Products Regulation concerns the placing on the market and use of biocidal products, which are used to protect humans, animals, materials or articles against harmful organisms like pests or bacteria, by the action of the active substances contained in the biocidal product. The regulation aims to improve the functioning of the biocidal products market in the EU, while ensuring a high level of protection for humans and the environment.

Our products are marked with below symbols so you easily can track what products we have taken extra attention to - making them even more kind to the environment around it.


PVC- Free


PVC is a very flexible and durable material, but is controversial due to potential negative impacts on human health and the environment, because of additives e.g. plasticizers added under production; and when becoming waste. We strive to extend our range of PVC-free products in the near future.



Our 6P-free products do not contain any of the 6 most harmful phthalates (DEHP, DBP, BBP, DINP, DIDP, DNOP). Instead Casall uses well-functioning alternatives like phthalates with a low order of toxicity, or phthalate-free plasticizers e.g. citrates.



Our water bottles do not contain BPA, or Bisphenol A, which it is actually called. BPA can be endocrine disrupters, for example, it can cause reduced fertility.

Conscious Choice


Our symbol CONSCIOUS CHOICE makes it easier for you to find the range of Casall products that are extra cared for. It guarantees that Casall and our suppliers have made active choices to produce and make the product more environmentally friendly. It has to fulfil criterias such as being produced of recycled materials, use of non-harmful additives and/or that the production process is energy, water and/or waste effective.



By always caring for your products you can extend their average lifetime. We offer you some ideas on how to take extra good care of your Casall products.

Care Instructions - WEAR


It is important not to use too much detergent. Overdosing can cause unwanted consequences to both the environment and your body, such as skin irritation.

Fabric softener

Functional material should not be washed with softener since it reduces both its elasticity and ability to transport moisture.

Have in mind

Washing too hot, strong centrifuge and tumble-drying can damage details in the garment. Think twice before washing and try airing your clothes. Sometimes hanging your sportswear to air outside can be enough to refresh.

Care Instructions - TOOL

Exercise equipment

Always use a mild soap solution for cleaning, no harsh chemicals. Avoid storing your exercise machine in direct sunlight or in hot, humid, dusty or dirty environments.


Lubricate with silicone oil under the carpet a few times a year. Vacuum the engine room on a regular basis.

Work out gloves in leather

Use a damp cloth to wipe away any stains. When cleaned the leather needs to be moisturized with leather grease, apply it with a dry and clean cloth and leave overnight. Wipe off excess grease with a lint free cloth.

Yoga/Gym mat

Hand wash in lukewarm water with a mild soap solution and a lint free cloth. Hang the mat to dry freely.

Reuse and recycle


If in a good condition, donate to charity or give to someone you care about.

Recycle WEAR

Reuse as a cloth or sort as combustible waste.

Recycle TOOL

Training machines - sort as electrical waste and hand in to nearest recycling center.

Training products - hand in to nearest recycling center and sort in accordance to the recycling center's instructions.



We Constantly challenge ourselves to make Conscious choices - we strive for excellence by following guidelines set with the same philosophy as us.



Casall became member of Swerea IVF:s Kemikaliegruppen in 2010. Swerea has a broad and deep expertise in materials, material combinations, methods and processes. We use their Chemical Guide, and through close consultations and updates, we get the latest news on requirements and regulations for chemicals.

SOS Children Villages


Since 2007 Casall has supported SOS Children Villages who build families for children in need. They help them shape their own futures and share in the development of their communities.

Söderköpings Återvinning (Recycling)

Casall has since 1999 supported Söderköpings Återvinning (Recycling), which operates as a nonprofit organization in which churches, organizations, associations and individuals are included. It has three areas of activity; human aid, environment/recycling and work/employment. The entire profit goes to aid purposes and a lot of money has been donated to help organizations in Sweden and other northern countries.

Aktivis - The Climb


Casall sponsor The Climb, it is a charity project created in order to raise money for Aktivisfonden, a charity organization that works toward giving children with disabilities an opportunity to be more active through sports. One of Aktivisfonden upcoming means to reach their charity goal of 1 500 000 SEK is to cycle around Mont Blanc in 2017, a tough altitude-alternating mountain bike challenge. The previous challenge in 2016 raised a total of 700 000 SEK to Aktivisfonden during which a team of 21 persons climbed to the top of Kilimanjaro, which also became the launching pad for The Climb as a charity project.

Code of conduct.jpg


If you want to know more about how we work - please feel free to read Casall Code of Conduct Compliance Commitment below.

I. Foreword

As a direct buyer, Casall AB and its subsidiaries, hereinafter jointly referred to as the “Casall group” require and highly value cooperation with suppliers of products, materials or services who are able to give us the best combination of quality, price, service and high ethical standards that will allow us to deliver honest value to our customers. As a result, and particularly to take part of improving the global social and environmental standards, we are highly interested in the ethical standards of our suppliers around the world.

Casall Core Values



The core values of the brand Casall have from the very start been the most important parts of the company´s foundation. To always strive for innovative solutions, create and act with core values as honesty, building long term relationships, caring for others and working with integrity and high ethical standards, these values we equate with high quality and shall permeate everything we do. The full Casall Group assortment is made in the spirit of caring about your own well-being, where training and living a healthy lifestyle is essential. Our goal is to always deliver products of high quality, living up to the Casall standards. We only select and work with suppliers with high standards of business ethics, who follow fair, decent and legal labour practices, who agree to our standards of business conduct, and who are dedicated to producing a high quality product with respect for human rights and sensitivity to the environment.


II. Code of Conduct

The undersigned supplier of products, materials or services (the "Supplier") wishes to be engaged by CASALL AB and its subsidiaries, with offices at Västgötegatan 7, 60221 Norrköping, SWEDEN to produce certain products, (the "Products"). In consideration of being engaged to produce the Products for CASALL GROUP, the Supplier covenants and agrees that:

Compliance with laws and regulations of Human Rights. The Supplier shall follow all applicable laws and regulations as well as the UN´s Child Convention. Human rights shall at all times be respected.

Prohibition of forced labour. The Supplier shall not use any forced labour (including but not limited to slave, indentured, bonded, and prison labour) or violate any labour, health, safety or other applicable laws. Also the Supplier´s labour shall never in any way be withheld of personal salary, documents or other personal belongings to be forced to continue to work for the Supplier in connection with the production of the Products. Freedom of labour is an important personal freedom. This prohibition derives primarily from a number of international conventions and also indirectly from the fundamental human rights.

Child labour and minimum working age. The Supplier shall strictly follow all national laws and regulations as well as the ILO Convention (138 & 182) and the UN´s Child Convention to defend the Rights of the child, this by not using child labour and to follow the standards for minimum working age. Any forms of exploitation of children or working conditions that are harmful to children’s health are forbidden and their rights shall always be protected.

Human treatment and respect. The Supplier shall to treat each employee with dignity and code of conduct compliance commitment 130221— 3 respect, and not to use corporal punishment, threats of violence, or other forms of physical, sexual, psychological or verbal harassment or abuse.

Freedom of Association. The Supplier shall not unlawfully interfere with the right of workers to choose, or not to choose, affiliation with legally sanctioned organizations or associations.

Prohibition of Discrimination. The Supplier shall not discriminate in hiring and employment practices, including job assignment, salary, benefits, advancement, training, discipline, termination, or retirement, on the basis of race, religion, age, nationality, social or ethnic origin, sexual orientation, gender, political opinion or disability.

Minimum wages and compensations. The Supplier shall recognize that wages are essential to meeting employees’ basic needs. The Supplier agrees to comply, at a minimum, with all applicable wage and hour laws, including minimum wage, overtime, maximum hours, piece rates and other elements of compensation, and to provide legally mandated benefits. If local laws do not provide for overtime pay, the Supplier agrees to pay at least regular wages for overtime work. Deduction from wages as disciplinary action shall not be allowed.

Working hours. Employees shall not, except in extraordinary business circumstances, be required to work more than 60 hours per week or the limits on regular and overtime hours allowed by code of conduct compliance commitment 130221— 4 the law in the country of manufacture. In no event will the regular work week exceed 48 hours. The Supplier also agrees that employees shall be entitled to at least one day off every seven-day period. All overtime work will be consensual and suppliers will not request overtime on a regular basis.

Safe and healthy working environment. The Supplier shall provide employees with a safe and healthy workplace in compliance with all applicable laws and regulations, ensuring, at a minimum, reasonable access to potable water and sanitary facilities that may be used without restrictions, fire safety, and adequate lighting and ventilation. The Supplier also agrees to ensure that the same standards of health and safety are applied in any housing they provide for employees.

Environmental Sustainability. The Supplier will adopt responsible measures to mitigate the negative impact that their operations have on the environment. At a minimum, this requires that the Supplier complies with all local and applicable international laws protecting the environment, including proper storage and disposal of hazardous substances, and strives to conduct business in a matter that minimizes energy consumption and waste, optimizes the use of natural resources, and maximizes recycling.

General matters.

(a) The Supplier will not use or obtain products, components or materials from other manufacturers, sub-contractors or other parties that the Supplier has knowledge or reason to believe would be in violation of any of the provisions of this Agreement and are also to inform any subcontractors of the contents and requirements of this Code of Conduct;

(b) The Supplier will not subcontract any part of the work on CASALL products without CASALL GROUP’s expressed written approval.

(c) Suppliers agree that Representatives from CASALL GROUP, as well as by CASALL GROUP hired independent auditors, may visit factories where the products are being produced and conduct on-site inspections, at any time, whether it be announced or unannounced to ensure compliance with this Code of Conduct.


Compliance with our standards is a condition for becoming and remaining a business partner of Casall Group. If Casall Group has determined that any suppliers have violated the standards of the Code of Conduct, we will either require that the suppliers create a corrective action plan, or terminate the business relationship. If corrective action is advised but not taken, Casall Group will suspend placement of future orders and may terminate any current production.

"Sustainability and honesty are natural parts of who we are and what we do"

Carl-Axel Surtevall, founder of Casall
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